Job Responsibilities:

1、制定品牌公关策略：根据品牌大事件及核心产品传播需求，制定项目公关策略、公关内容和公关话题，提升品牌声量；

1. Formulate brand PR strategy: communicate needs based on brand events and core products, develop project PR strategy, PR content and PR topics, and enhance brand voice;

2、撰写公关稿件：负责公司重大主题传播：根据重要传播节点，制定传播方案，撰写文案内容，开展创意策划；撰写和编辑高质量的新闻稿，确保信息准确无误，符合纳斯达克的披露要求。与内部团队（如财务、法务、市场等）合作，确保新闻稿内容的准确性和合规性；进行新闻稿、发言稿等公关资料的撰写，讲好品牌故事；

2. Prepare PR releases: be responsible for the company's major thematic communications; develop communication programs, write paperwork, and carry out creative planning according to important communication milestones; write and edit high-quality press releases to ensure accurate information and compliance with NASDAQ disclosure requirements. Collaborate with internal teams (e.g., Finance, Legal, Marketing, etc.) to ensure accuracy and compliance of press release content; prepare press releases, speeches, and other PR materials to tell the brand story;

3、 公共关系建设：参与制定和执行公司的公关策略，包括危机管理和品牌推广；建立符合公司资本运作及业务所需要的公共关系网络，并不断拓展与维护。从公共关系角度，协助公司开展资本运作及业务拓展等相关工作；参与处理临时性、突发性事件，负责公司危机公关、危急事件应对，在重大或突发事项中，快速响应，负责策略制定与工作计划落地；持续跟踪资本市场动态以及媒体报道并做好舆情监控，关注及协助搜集公司及行业新闻与研报，及时上报和协助处理对公司可能有影响的舆论事项，协助新闻及研报发布的审核，维护公司良好的资本市场形象。

3. PR construction: participate in the development and implementation of the company's PR strategy, including crisis management and brand promotion; establish and constantly expand and maintain a PR network in line with the needs of the company's capital operation and business; assist the company to carry out capital operation and business development and other related work from the perspective of public relations; participate in the handling of temporary and sudden events, responsible for the company's crisis communication and rapid response in major or unexpected matters, and responsible for the development of strategies and work plan landing; continuously track the capital market dynamics as well as media reports, monitor public opinion, pay attention to and assist in the collection of news and research reports of the company and the industry, timely report and assist in dealing with public opinion matters that may have an impact on the company, assist in reviewing and approving the release of news and research reports, and maintain the company's good image in the capital market.

4、 处理突发舆情：体系化管理企业/品牌舆情，实时监控全网舆情动态，及时发现并评估潜在的负面信息及制定应急方案；危机公关与舆情管理策略的制定；公关关系危机处理和舆情跟踪；负责公司舆情监控：持续关注新闻媒体、互联网上市公司、公司客户和同行业公司有关的信息，并将其收集、整理；发现公司舆情异常及时采取相关措施并向董事会秘书汇报。持续跟踪资本市场动态以及媒体报道并做好舆情监控，关注及协助搜集公司及行业新闻与研报，及时上报和协助处理对公司可能有影响的舆论事项，协助新闻及研报发布的审核，维护公司良好的资本市场形象。

4. Handle unexpected public opinion: systematic management of corporate/brand public opinion, real-time monitoring of public opinion dynamics across the Internet, timely detection and evaluation of potential negative information and formulation of contingency plans; formulation of crisis PR and public opinion management strategies; PR crisis management and public opinion tracking. Responsible for the monitoring of the company's public opinion: continuously pay attention to the news media, listed companies on the Internet, the company's customers and companies in the same industry, and collect and organize the related information; take relevant measures in a timely manner when abnormalities in the company's public opinion are found and report them to the secretary of the board of directors. Continuously track the capital market dynamics as well as media reports, monitor public opinion, pay attention to and assist in the collection of news and research reports of the company and the industry, timely report and assist in dealing with public opinion matters that may have an impact on the company, assist in reviewing and approving the release of news and research reports, and maintain the company's good image in the capital market.

5、 调研行业动态：积极了解纸卫品个人护理类产品上下游领域的最新动态，并熟悉全球媒体的运作方式。行业相关政策的收集和研究；

5. Research industry dynamics: actively understand the latest developments in the upstream and downstream areas of paper and sanitary personal care products, and be familiar with the operation of the global media. Collect and research industry-related policies;

6、 集团主品牌的公共策略整体策划；

6. Overall planning of public strategy for the group's main brand;

7、 建立、维护、处理、协商与工商、宣传等政府部门的关系；

7. Establish, maintain, deal with, and negotiate with the industrial and commercial authority, the publicity authority and other government departments;

8、 负责拓展与维护当地行业协会及媒体关系并开展合作；

8. Expand and maintain relations and cooperate with the local industry associations and the media;

9、 拓展传媒关系，监测传播报道和行业动态，为公司决策提供依据；为公司高层管理人员准备演讲稿和公开发言材；

9. Expand media relations, and monitor communication reports and industry trends, to provide the basis for the company's decision-making; prepare speeches and public speaking materials for the company's senior management;

10、 组织公司常规业绩发布会议，并为管理层准备相关数据、分析、稿件。

10. Organize the company's regular performance release meeting, and prepare relevant data, analysis, and manuscripts for the company's management;

11、 负责公司官网、公众号日常运营，包括文章、视频、图集等原创作品的撰写、编辑以及发布等相关工作；负责公司资本品牌价值传播，进行投资者、分析师及媒体的沟通及维护，做好投资者关系管理和股东资料管理工作；

11. Be responsible for the daily operation of the company's official website and Official Accounts, including the writing, editing and publishing of articles, videos, galleries and other original works; responsible for the dissemination of the value of the company's capital brand, communication with and maintenance of investors, analysts and the media, and investor relationship management and shareholder information management;

12、 协助董事会秘书协调与维护与监管及中介机构的关系，保障公司相关工作按进度执行；

12. Assist the secretary of the board of directors to coordinate and maintain the relationship with regulatory authorities and intermediary institutions, to ensure that the company's related work is carried out as scheduled;

13、 管理新闻稿的发布流程，包括与公关公司和媒体的协调；监控和分析新闻稿发布的效果，包括媒体覆盖和投资者反馈；

13. Manage the press release process, including coordination with PR firms and media; monitor and analyze the effectiveness of the press release, including media coverage and investor feedback;

14、 年度公关策划的预算费用管理等；

14. Be responsible for the budget cost management for annual PR planning, etc.

15、领导安排的其他工作事项。

15.Other work items arranged by the leader.


任职要求：

Job Requirements:

1、本科及以上学历，5年以上公关或媒体工作经验；

1. Bachelor's degree or above, more than 5 years of experience in PR or media;

2、有商业媒体记者，产品公关，品牌公关工作经验等；

2. Experience working as a business media journalist, product PR, brand PR, etc.;

3、有较强的内容撰写能力，能独立撰稿；

3. Strong content writing skills and ability to write independently;

4、具备良好的学习能力及沟通能力，能快速学习各类品牌的公关策略，掌握各类媒体平台的特性，并对其他部门输出有效支持，以成就为导向；

4. Good learning and communication skills, able to quickly learn PR strategies of various brands, master the characteristics of various media platforms and provide effective support to other departments, achievement-oriented.

5、香港身份者优先。

5.Priority employment for Hong Kong residents with local household registration.

面试地址：深圳市光明区马田街道中粮云景营销中心 33 楼大树云集团

面试地址：Room 3303, Building 1, Zhongliang Yunjing Plaza, Heshuikou Community, Matian Street, Guangming District, Shenzhen 518083, PRC

2025年工作地址1：深圳市前海深港合作区桂湾五路 128 号前海深港基金小镇 B【4】栋【01、02】

2025年工作地址1：No. 01, 02, Building B4, Qianhai Shenzhen-Hong Kong Fund Town, No. 128 Guiwan 5th Road, Nanshan Street, Qianhai Shenzhen-Hong Kong Cooperative Zone, Shenzhen

2025年工作地址2：

FLAT/RM 2202 TUNG WAI COMM BLDG 109-111 GLOUCESTER ROAD HK

公司福利:
Company benefits:
1、周六日双休、法定节假日休息
1. Closed on weekends, weekends, and statutory holidays
2、五险一金
2. Five insurances and one fund
3、生日假、红包
3. Birthday holiday, red envelope
4、公司聚餐
4. Company dinner
5、晋升空间大等等
5. Large promotion opportunities, etc
急招，需较快到岗适应工作，合适者多多投简历哟！
Urgent recruitment, need to quickly adapt to the job, suitable candidates should submit more resumes!