岗位职责:

Business Analysis & Drive
• Responsible for executive business analysis both online & offline, generate dynamic business insight & MKT initiatives with implementation.
• Understand channel dynamics both online & offline, connect business observation with channel plan to drive FMCG business target.
• Conduct regular business review & reporting
NPD launch
• Market & competitor understanding, identify business opportunity.
• Drive NPD on time launch against AOP (annual NPD plan).
• Collaborate with cross functional teams to drive product/pack development & design & also deliver go-to-market plan with TMKT team.
• Lead NPD launch by connecting with channel team & deliver go-to-market plan
• Post tracking in first 6M
Brand & Business management
• Lead & drive brand level initiative & activity
• Budget control & operation, ensure strict budget control to deliver activity, ontime & within process
• Daily maintenance on portfolio management.

1、Strong communication skill and team work ability;
2、Good mental agility and learning agility, persistent, result oriented
3、Strong sense of responsibility